Latest guides
Costs
How much does a commercial cost?
What a 30-second commercial costs to make and to air in 2026, with dated, sourced price ranges, what drives the cost, and where AI fits in.
Behind the scenes
How we made two AI music videos
What it really takes to make an AI music video for your song: locked characters, stills first, retakes and a human edit. Our two videos, step by step.
How-to
Video ads for small business
How to make a video ad for your small business: ideal length, the 3-second hook, one offer, honest AI labels, a 25-second script, and what it costs.
Ask a producer
Got a question we haven't answered? Ask Producer Z, our AI producer, with the chat button on any page. It's an AI, and it knows our studio, plans and prices. For a human, call 1-800-481-8638 or see our producer packages.
Also from the Madwackd family: Eye To Ad builds websites that get local businesses found, and Search Converts turns ad clicks into leads.